17 May 2010

Clarification of operating result for Q1/2010

IRS.006/2010 May 13, 2010 To: Secretary - General The Office of Securities and Exchange Commission, Thailand Subject: Clarification of Operating result for Q1/2010 Master Ad Plc. is the Out of Home Media providing OHM Solutions to the market. Its financial performances for Q1/2010 were as follows; With Separate Financial Statement, sales revenue was 83.60 MB, increasing by 11.01 MB or approximately equivalent to 15.16% more than compared to that of Q1/2009. Net income of Q1/2010 was 9.24 MB, increasing by 5.43 MB or 142.24% upper when compares to net income of Q1/2009. For Consolidated Financial Statement of Q 1/2010, sales revenue was 120.86 MB, increasing by 15.92 MB or approximately equivalent to 15.17% more than compared to that of Q1/2009. Net income of Q1/2010 was 16.15 MB, increasing by 6.15 MB or 61.55% upper when compares to net income of Q1/2009 The reasons for company's financial performance increase was overview of the Q1/2010 revenue increase as reflected in the overall economic growth from Q4/2009, providing customers with bringing out the advertising budget more. Especially in promotional activities.Resulting in the Q1/2010 the company has sales and service revenue in terms of production,in addition to increased advertising revenue from advertising only. Net profit for the overall increase was reflected in the revenue from sales and services increased and the cost of advertising most of the main costs are fixed costs. So if there is more revenue or more of the media will reflect the profits. And in the operation expense the Company continues to manage and control the appropriate. Please be kindly informed accordingly. Yours sincerely, Noppadon Tansalarak Director Phiched Maneerattanaporn Director